SHIPPINGInsight ended its three-day conference facing the benefits of innovation, along with the reality of…
NORFOLK, Va., – March 20, 2017 – (Marine NewsWire) The organizers of SHIPPINGInsight today announced a strategic partnership agreement with Morgan Events LLC to co-produce the annual Fleet Optimization Conference & Exhibition and other future industry initiatives.
Now in its sixth year, SHIPPINGInsight is the premier North American technology symposium for the international commercial maritime industry. It brings together ship owners, ship managers, industry organizations and technology suppliers to discuss solutions to improve ship and fleet efficiency. The 2017 event will take place at the Marriott Spa and Hotel in Stamford, Conn., Oct. 10-12.
Morgan Events LLC produces sophisticated, integrated conferences and events designed to maximize the exchange of information and provide high-impact marketing and sales opportunities. CEO Carleen Lyden-Kluss is known for her extensive reach within the maritime industry and her commitment to promoting its value proposition. She has nearly 40 years experience in the marketing and communications arena with 25 in the commercial maritime sector. In 1999 she established Morgan Marketing and Communications, which has grown to be a global provider of these services.
“Driven by Carleen Lyden-Kluss’ broad experience and strategic vision for the shipping industry, the Morgan Events team will play an important role in adding value to our annual conference and expanding the SHIPPINGInsight brand,” said SHIPPINGInsight co-director Jim Rhodes. “Their involvement will bring a new level of creative thinking, high energy and fresh ideas that will propel the future growth of the SHIPPINGInsight brand.”
“The center of gravity for our industry is shifting to understanding and integrating technology into shipping operations,” said Lyden-Kluss. “SHIPPINGInsight has developed a unique multi-faceted platform for supporting the maritime industry in achieving operational excellence and financial efficiency. This is a competency that must be mastered by our industry to further its value proposition to global society, and I look forward to the opportunity to work with a group that perceives the needs of the industry and works to meet them.”
“Since we started the SHIPPINGInsight business in 2012, the annual event has consistently grown by over 25 percent annually. We had nearly 250 delegates from 10 countries participating in last year’s conference,” said SHIPPINGInsight co-director Frank Soccoli. “Our formula for success is to establish a collaborative atmosphere where shipping companies and the technology community can engage, both in formal presentations and informal networking.”
SHIPPINGInsight is co-owned and produced by Soccoli Associates LLC, a maritime consultancy, and Rhodes Communications, Inc., an international communications firm specializing in the maritime industry.